According to Brand Republic, a survey conducted by NORAS has shown there are considerably more UK job seekers year on year, with 123% increase in candidates actively looking for a new role between 2006 and 2007. With the market becoming…
On Tuesday 11th November Mark Wickens, Chairman & Creative Partner at Brandhouse, shared his vision for the Future of Creativity. Mark focused on answering the question ‘What effect is our changed relationship with technology having on the way we go…
‘You need experience to get a job, but without a job how do you get any experience?’
Creating an exceptional CV
When taking those first tentative steps towards a career in marketing it’s easy to become frustrated when receiving little or no…
As agencies start to feel the bite of the credit crunch, the latest industry seminar from Blue Skies seems to have been aptly timed. Liz Bielinska & Rebecca Ashley of Planning Express shared their views and secrets on ‘How account…
Patrick Collister of The Joined Up Company shows his six of the best ads for the past three years. www.joinedupcompany.com
HBO BBDO New York
(USA): 1:47
This campaign has been winning awards for Best Use of Outdoor as well as Best Integrated idea. To…
A recent study by Blue Skies Marketing Recruitment asked a sample of people working in the design & branding sector their thoughts on what they considered most important to them when looking for a new job, and what the key…
A warning before we start about something called endism. Endism happens a lot in marketing and occurs when the arrival of a new medium causes pundits and experts to stand on platforms and announce the demise of an older medium.…
Posted By James Farmer, Publishing Director, B2B Marketing Magazine. james.farmer@b2bm.biz
It seems that I am regressing back to the beginnings of time asking what is B2B marketing all about, or more precisely what is a B2B marketer all about? I have…
The effects of the ongoing credit crisis are now being felt in many sectors around the world. The marketing industry appears to be no exception, with the most recent Bellwether Report from the Institute of Practitioners in Advertising suggesting that…
Presentation by Patrick Collister at a recent Blue Skies seminar identified the key rules for the evolving communications landscape.
1. A business about brands
In today’s world if you understand brands, you have a future! We have become more concerned with the…
