News & Events

The Marketing Agency Community Believe Brands are Suffering a Crisis in Confidence – is Corporate Britain Losing its Creative Edge?

Date posted:

27th June 2007

A major new survey reveals that marketing departments are viewed as being guilty of playing it too safe, by their agency counterparts. At a time when brand guardians are subject to ever-increasing sales & margin pressures, the agency world clearly wish their clients would demonstrate greater bravery. For a country long recognised for its creativity there is reason to believe that corporate Britain is now losing its nerve.

The Grass Really is Greener on the Agency Side

Date posted:

27th June 2007

Life at a marketing agency is often perceived as fast, furious and unrelenting. Agency folk at the beck and call of Marketing Directors continues to be the stereotypical view of agency existence. However, a major new survey reports that people who work in Marketing Agencies are actually happier in their jobs than their in-house counterparts.

Creatives Get Serious

Date posted:

27th June 2007

A recent survey by Blue Skies has revealed that the new generation of creatives are driven professionals who work harder than ever, appreciate rewards over-and-above pure salary and embrace the challenges of the new online world.  ...

Marketing Agency Executives Smash The ‘Fat Cat’ Stereotype

Date posted:

27th June 2007

We're all accustomed to hearing, on a weekly basis, tales of the latest fat cat revelation emanating from the boardrooms of corporate Britain. However, a new national survey suggests that there is one industry which can genuinely claim to be innocent of such charges: the Marketing Agency world.  ...

Flexible Working Takes Off

Date posted:

27th June 2007

Four out of five marketing agencies in the UK regularly employ the services of freelancers highlighting a major industry trend towards flexible working practices, a new survey from Blue Skies has found.  Of these, thirty seven per cent report that they are consistently using more freelance resource than they were two years ago.  ...

Exclusive skills test for Artworkers

Date posted:

25th June 2007

With our recent launch of a new Artwork Division, we guarantee all our candidates’ technical skills are quality tested with an exclusive skills test.

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