Digital Marketing Specialist

Posted on June 23, 2022
Ref: 1250

Role: Digital generalist

Location: Warwickshire, West Midlands

Salary: c£35,000

Type: Permanent

Specialism: Business Services

Talk to

Claire Needham

Call: 01789 201456

email Claire


Our client a fast paced, forward thinking B2B/B2C SME business are looking to recruit a passionate and creative Digital Marketing Specialist for their growing business based in Warwickshire – candidates can be in-house/Agency. This is a stand-alone hybrid role reporting into the Founding Director.

The Role: This Digital Marketing Specialist will be responsible for developing and driving the digital marketing communications and content ensuring consistency of branding across all media.

Key responsibilities:

  • Develop, edit & maintain digital content, and support content design & copywriting
  • Drive a consistent, professional and inspiring visual identity to support the business and further develop the company brand
  • Work to develop effective digital marketing campaigns (email marketing, PPC, SEO review)
  • Plan, create, monitor and report on organic and sponsored social media campaigns
  • Undertake and coordinate photoshoots and filming requests – storyboarding, editing and producing finished films
  • Co-ordinate and deliver successful webinars, including promotional campaigns and presentation enhancement.
  • Website – update and management via CMS
  • Create exciting, innovative content for focused campaigns using Mailchimp
  • Monitor, review and report on all digital marketing activity and results using web analytics and tracking codes to support accurate insights into trends and engagement
  • Generate and manage activity through all social media channels/platforms

To be considered for this Digital Marketing Specialist role you will be ideally looking for your next step in your career where you will be given the freedom to drive and own the end to end marketing strategy. You will have had previous digital marketing experience within a B2B/B2C business, have strong written skills and be able to create compelling and engaging content for various channels of marketing. You will be an articulate, driven, and focussed storyteller who is passionate about all things digital and able to work in an ever changing fast paced environment. It is essential to have a good working knowledge of e-marketing software, CRM systems, proven copywriting skills for digital channels, Content Management Systems and some knowledge of html, CSS, PPC, SEO and Adobe Creative Suite, Photoshop and Hootsuite would be advantageous. The ideal candidate will be an excellent communicator, someone who is results driven, enjoys a challenge and works well under pressure. Ultimately you must be passionate about all things digital, be able to work on your own initiative and push the brand of this growing business. This is such an exciting role for someone who can drive the brand forward but also someone who loves doing the do.

This Digital Marketing Specialist role is a hybrid position, 3 days in their Warwick office and 2 remote and is commutable from Redditch, Birmingham, Solihull, Henley in Arden, Stratford upon Avon, Warwick, Leamington, Rugby, Leicester, Sutton Coldfield, Coventry, Banbury to name but a few.

This role would suit a Digital Marketing, Digital Marketing Executive, Digital Marketing Officer, Digital Content Officer, Digital Content Executive, Marketing Officer, Marketing Executive, Marketing Coordinator, Digital Account Manager, Digital Account Executive, Digital Senior Account Manager.

BSMCN45426  - Digital Marketing Specialist– Hybrid/Warwickshire, c£35k + bonus + 25 days holiday + BH + personal development +  well-being allowance

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