This international FMCG brand with a strong heritage and loyal customer following are looking for a Interim Global Brand Manager for one of their divisions – 12 month FTC. Continuous growth and new product development and innovation is key to their success. This role can support flexible /remote working.
The Role: A fabulous opportunity has presented itself for an ambitious and highly commercial Interim Global Brand Manager to join this exciting international FMCG company. Working in one of their key categories, the Interim Global Brand Manager will have responsibility for a high performing portfolio in one of the key brands. Driving growth and development of the portfolio on a global scale, through the use of strong consumer insight to inform NPD and management of 360 activation plans.
- Driving the development of brand strategy across all global regions
- Competitor, trend and consumer research from global perspective – derive meaningful insight to feed NPD
- Concept development and writing of consumer proposition to drive NPD and deliver meaning behind the concepts to ensure global buy-in
- Creation of 360 activation plans including ATL activity; TV, print and digital
- Liaison with global stakeholder teams and the flexibility to travel 3-4 times per year
- Strong commercial awareness to deliver growth
- Line management responsibility
The Candidate: You will already be working as a Senior Brand Manager for a strong consumer brand within FMCG. You must have worked within a European or International business and have experience of creating and launching new products across different countries. You will have worked on large categories and be extremely commercial and numerate where consumer insight drives everything you do. With a strong “go- to –market” background, you will have worked with multiple stakeholders in a matrix organisation and understand the importance of NPD, multi-channel marketing techniques to ensure maximum exposure and ROI including above the line activation (ATL).
As well as an excellent salary for the role, the benefits which accompany the role are as follows; company car/car allowance, 25 days holiday, bonus, life assurance, private medical, company pension, childcare vouchers, product discount.
This Interim Global Brand Manager role is commutable from Northampton, Milton Keynes, Wellingborough, Leicester, Rugby, Stratford upon Avon, Leamington Spa, Banbury, Bicester, Warwickshire, Oxfordshire, Buckinghamshire, Leicestershire, London
Interim Global Brand Manager - Northampton, £excellent plus benefits