The Company: B2C business with exciting growth plans
The Role: My client is an exciting B2C business that is currently in growth mode and looking to continue to acquire new digital talent into the marketing team. Working closely with the Head of Marketing, the PPC Specialist will be responsible for the hands-on management of all paid search campaigns as well as looking to introduce other performance marketing channels such as affiliates and paid social.
Manage all PPC campaigns across a number of brands
Optimise all opportunities to increase conversions and lower CPC
Managed paid social campaigns
Research affiliate partnerships
Responsible for reporting on all campaigns and looking to make improvements
The Candidate: To be successful in this position, you will have experience of working in a hands-on PPC role, either as a specialist or as part of a wide digital marketing role. Experience of bidding for key words and optimising campaigns to deliver a strong ROI is essential. My client is happy to consider candidates who have worked in-house or within a PPC/digital agency. It would also be beneficial to have some knowledge and experience of paid social and affiliates. You must be able to demonstrate how you have managed a budget and driven an increase in revenue and be able to quote CPC and CPA figures.
As well as the salary of £25,000 - £30,000, the benefits which accompany the role are as follows; 25 days holiday plus BH, statutory pension and other benefits.
This PPC Specialist role is commutable from Coventry, Warwick, Leamington Spa, Birmingham, Stratford on Avon
PPC Specialist, Birmingham, £25,000 - £30,000